The text is the core of your website. Without quality information and quality text, no matter how beautiful your website is, it won’t be great, and people won’t stick there too long. Of course, there are rules that you need to follow, and some of them can be found below. Typography can be a difficult subject, so you need to learn as much as you can about it.
5 Tips on Typography
1. You need to make sure that you read through the text yourself. This should be without thought. Besides the obvious reasons, reading a text before you integrate it into your website, you will get a better grasp of it and you will be able to better integrate your site.
2. Dummy texts should be gotten rid of as soon as you can. Linking to the previous point, text is the core and heart of your website, and if it isn’t real, if it is just a dummy text like Lorem Ipsum, it can’t even be compared to the real thing. People read texts on websites to get information they need, and what information can they get from a dummy text?
3. Typographic hierarchy is very important. When you enter a strong and popular website, there is a clear hierarchy that you can see. Usually, there is one big thing that catches your eye immediately, which is much bigger than the rest, and it shows clear hierarchy.
It is really important that people who enter the website have a sense of where to start and where to go. If the hierarchy is well developed, they will have no problems finding their way around the information on the website.
Hierarchy is not only about text, but text plays a major role in it, so you need to pay great attention to it.
4. Macro and micro typography hold great importance for your website. Speaking of macro typography, it is the general structure of the text, how the typing works with the design, and how it looks on it’s own.
On the other hand, micro typography deals with things such as spacing in the text, and the readability of the text. When the micro typography is off, the whole text is off. It needs to be proper, or the people won’t be able to read the text.
5. Text colors matter a lot. Losing a text in the background isn’t fun, image you’re reading some important information, and suddenly you can’t see the text anymore because it blended with the background. You need to take care of the text actually being readable, so getting the colors right is important.
